Mediamark Research 
Spring 2005 Technical Guide

Spring 2005 Magazine Groups

The composition of the magazine groups at the time of reporting is as shown below. The audiences reported for these groups are the gross audiences in all instances.

Field & Stream/Outdoor Life

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Hachette Men’s Package

North American Fisherman /North American Hunter Group

Pace Airline Media

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Spin
Vibe

 

MAGAZINE	MEASURED AS	ACTUALLY
American Way	Biweekly	Published 2 times per month, not every 2 weeks
American Woodworker	Bimonthly	Published monthly for October & November.
Atlantic Monthly	Monthly	Combined issues for January/February & July/August.
Baby Talk	Monthly	Combined issues published for June/July & December/January.
Bassmaster	Monthly	Combined issues for July/August
Bicycling	Monthly	Combined issue for January/February.
Business Week	Weekly	Combined issue published for August & December/January
Child	Monthly	Combined issues published for June/July & December/January.
Coastal Living	Bimonthly	Published monthly for March, April, September & October.
Cooking Light	Monthly	Combined issue published for January/February.
CosmoGIRL!	Monthly	Combined issues published for June/July & December/January.
Country Home	Monthly	Combined issues published for January/February & July/August.
The Economist	Weekly	Double issue published in December.
Elle Décor	Bimonthly	Monthly issues published in April, May, October, November, February and March.
Entertainment Weekly	Weekly	Double issues published in June/July, August, December/January & April/May.
FamilyFun	Monthly	Combined issues published for June/July & December/January.
Family Handyman	Monthly	Combined issues published for July/August & December/January.
Field & Stream	Monthly	Combined issue published for December/January.
Forbes	Bi-Weekly	Weekly issues published in April & October. Published Monthly in August.
Health	Monthly	Combined issues published for January/February & July/August.
Home	Monthly	Combined issues published for July/August & December/January.
Hunting	Monthly	Combined issues published for December/January, February/March and May/June.
Jane	Monthly	Combined issues published for June/July.
Men’s Fitness	Monthly	Combined issues published for June/July and December/January.
Men's Health	Monthly	Combined issues published for January/February & July/August.
Metropolitan Home	Bimonthly	Published monthly for March, April, September and October.
National Geographic Traveler	Bimonthly	Published monthly for March, April, September and October.
Natural History	Monthly	Combined issues published for July/August & December/January.
New York Magazine	Weekly	Double issues published in January, March, July, August/September & December.
The New Yorker	Weekly	Double issues published for February, April, June, July, August, December & January.
Nick Jr. Magazine	Monthly	Double issues published for February/March, June/July and December/January.
North American Fisherman	Bimonthly	February, March & April issues published monthly. Combined issue for July/August/September.
North American Hunter	Bimonthly	August, September, October & November issues published monthly.
Outdoor Life	Monthly	Combined issues published for June/July & December/January.
Parenting	Monthly	Combined issue published for December/January.
PC Magazine	Biweekly	Published monthly for January & July.
Premiere	Monthly	Combined issues published for July/August & December/January.
Real Simple	Monthly	Combined issues published for June/July & December/January.
Rolling Stone	Biweekly	Double issue published in December/January.
Scholastic Parent & Child	Bimonthly	Published monthly for September & October.
Scouting	Bimonthly	Published monthly in September & October. No issue published in July & August
Ski	Monthly	Combined issues published for March/April & May/June. No issues published in July & August.
Skiing	Monthly	Published monthly September-February. Combined issue published for March/April. No issues published May-August.
Southern Living	Monthly	Two issues published in the month of April.
Sports Illustrated	Weekly	Double issues published in July and December/January.
Teen People	Monthly	Combined issues published for June/July & December/January
Tennis	Monthly	Combined issues published for November/December & January/February.
This Old House	Monthly	Combined issues published for January/February & July/August
Traditional Home	Bimonthly	Published monthly for April, May, June, October, November, and December.
U.S. News & World Report	Weekly	Double issues published in Feb/March, March/April, June/July, July/August, August, December/January & January/February.
Us Weekly	Weekly	Combined issues published for July & November/December.
VFW Magazine	Monthly	Combined issue published for June/July.
Wine Spectator	Bi-weekly	Published monthly in March, April, July & August; published bi-monthly in January/February.
Working Mother	Monthly	Combined issues published for April/May, July/August & December/January.
Yankee	Monthly	Combined issues published for January/February and July/August.

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